View Case Movie
NL FRView Banners:
NL FRView Volvo e-zine:
1. Challenge
On September 20th and 21st, Volvo organised Comfort Days. During this open weekend everyone could enjoy special promotional offers: Volvo’s Comfortable Conditions. We were asked to create a website to promote them.
2. Solution
On most campaign websites people have to view the information in the way it’s presented to them. That’s not very comfortable, so we decided not to create a standard website. We created a gateway, which allowed people to decide for themselves in which format they wanted to discover Volvo's Comfortable Conditions: Excel, Word, YouTube, Facebook, Volvo microsite, Flickr, Wordpress blog or PowerPoint. Each format showcased the Comfortable Conditions in a totally different way. People just picked the format they felt most comfortable with.